One of the hardest parts of owning a small business, is trying to get your name out there and get clients in the door. You know you have a great product, and that you're amazing at what you do.... but, how do you get all the people to come and see that for themselves? The answer is advertise.... and network. Advertise like your life depends on it. Social media has become a staple in just about every person's life, so why not take advantage? But... who has the time to create enough ad content to post 2-4 times on 5 different social media platforms? I know I don't. I recently started using an app called Viraltag, and it has made my social media advertising so much easier! All I have to do is add the images and ad content I want to share, and schedule when I want it shared. Viraltag does the rest, and I can spend an hour a week on my social media advertising, instead of 1-2 hours a day. I'm going to include some images of what it looks like so you all can see just how easy it is to use-
click here to sign up- http://viraltag.grsm.io/AimeeHogan
If you're trying to promote yourself or your small business, Viraltag is definitely a tool you want to take advantage of. At least in my personal opinion.... and I can definitely say that it has made my life a million times easier and less stressful. Heres a couple of links to case studies about how successful Viraltag is in helping you to find yourself more followers, and a steady stream of new clients from your social media presence-
Case Study - Blogger.docx
Case Study - NGO.docx
So, there ya go... here's one of the ways I've found to make advertising less of a chore. Now I have more time to spend on networking and with my clients. Plus, when I go home for the night, I'm able to spend that time with my family instead of on my phone or computer.
Lash extensions are becoming more and more popular, and it seems that no self-respecting star ventures out without a full set of voluminous lashes. But are they for you – and what do you need to know before you go ahead and book the appointment?
How do you find a reputable clinic/lash professional?
This is so important because you’re working so close to your eyes – you don’t want to trust the job to an amateur. Always make sure that the person you choose to carry out lash extensions (or lifts, tints and any other lash work) has the correct certification to do the treatment. Ask about training, and what brands they use – it’s important to use good quality professional products too. If they have before and after pictures, recommendations and reviews, check those out before you book.
What are the most common types of lash extensions?
There are three common lash extensions: synthetic, silk and mink. They also come in different sizes; from 6mm to 17mm. The lashes you choose are applied one at a time and stuck to your natural lashes with a semi-permanent glue that’s designed to be gentle on your eye. You will need to have a patch test before a first treatment; and reputable clinic or spa will insist on this because even though they are formulated to be suitable for this delicate area, there’s always a chance of an allergic reaction.
Everyone’s natural lashes are different, and the type of lash extension you choose and the effect it can achieve depends a lot the condition of your own natural lashes. If your own lashes are quite short, very long extensions won’t work but you could still have a half set and see how that looks – remember that it’s always easier to add more lashes than it is to remove them.
How long do they take to apply?
If you’re having a full set, be prepared to book out up to two hours. After the initial treatment, you can have them ‘touched-up’ regularly – most estheticians suggest having them topped up around every three or four weeks.
Will they fall out over time?
Yes, all extensions will eventually fall off with the natural lashes that they are attached to. A touch up every three to four weeks will keep them looking good, though. Avoid picking at them or ‘playing’ with them too, as that can weaken the glue.
Another thing to be aware of is that it’s important to attach each extension lash to one natural lash – inexperienced estheticians can occasionally apply one synthetic lash to multiple natural lashes, which can cause the natural lash to fall out faster or a ‘clumping’ effect. Make sure your professional is fully qualified and that should avoid the problem.
Can you wear mascara?
One of the main reasons that people love their lash extensions is that they remove the need for mascara, but if you absolutely must add some, keep it to the tips and don’t be too heavy with it. Using mascara at the base of the extensions can make them look clumpy.
Do extensions damage your natural lashes?
Not if they are applied correctly, by a trained professional. As long as you don’t rub your eyes or pull at the extensions your lashes will be fine
Beauty has always been my passion, and as a licensed esthetician, I know that true beauty comes from the inside. I use products that are organic and natural, because I believe that what we put on the outside affects us on the inside. I also choose products that are cruelty free and I have vegan options as well... because, animals deserve our love and respect.